April 20, 2021

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iRobot Corp. (IRBT) Says It’s Expanding Direct-to-Consumer Product and Service Offerings

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iRobot Corp. (NASDAQ: IRBT), a leader in purchaser robots, today introduced it is diversifying its product or service offerings with the introduction of the iRobot H1 handheld vacuum for cleaning challenging-to-access spots like couches, curtains and stairs. The corporation also reported ongoing progress in its endeavours to offer you new companies that offer shoppers with increased obtain defense and adaptability, such as its Safeguard and Shield+ prolonged warranties, and constructive early examination final results from iRobot Choose, its robotic-as-a-company membership application.

As earlier documented, iRobot’s direct-to-customer gross sales extra than doubled in the fourth quarter and generated 11% of total 2020 profits even though the business continued to love solid demand from customers from important vendors all over the world. All through 2020, iRobot’s linked purchaser base grew in excess of 80% to 9.7 million customers. The introduction of a new top quality handheld vacuum and wide commercial availability of prolonged warranty deals are the latest milestones in the company’s initiatives to construct stronger, much more enduring immediate relationships with its prospects and nurture the lifetime benefit of these relationships.

“We have always believed that the foreseeable future of vacuuming is a Roomba robot and a cordless vacuum for tricky-to-achieve areas. The H1 handheld vacuum complements our current item lineup by supplying prospects a quality iRobot alternative for cleansing past the ground. It also represents the initial product introduction that leverages our enhanced immediate-to-consumer abilities, enabling for a different effective way to provide new products to current market,” stated Colin Angle, chairman and CEO of iRobot. “We’ve also been delighted with the frequency at which prospects are adding prolonged warranty protection when they obtain robots immediately from us. In addition, we have been pleased so significantly by the overwhelmingly positive response from our modest-scale pilots of new top quality membership and treatment services.”

iRobot H1 Handheld Vacuum

The iRobot H1 handheld vacuum rounds out a Roomba® or Braava® robot user’s cleaning schedule by tackling spaces like couches and stairs. It incorporates a few specialized accessories: a motorized upholstery tool, a crevice device and a 2-in-1 combination instrument for rapid dusting anyplace. The handheld vacuum’s adjustable electricity environment gives solid suction for heavier messes and a decrease suction solution for every day touchups and more time run time. Dust and pollen keep trapped by a twin filtration program that incorporates a high-performance exhaust filter.

The iRobot H1 handheld vacuum is available for invest in in the U.S. ($249.99) on www.irobot.com. Availability in other marketplaces is not becoming announced at this time.

iRobot Defend and Guard+ Extended Warranties

iRobot Roomba and Braava robots are offered with a restricted, a person-12 months guarantee. U.S. buyers can now extend their warranties with iRobot Safeguard for an more just one-year or 3-calendar year term that handles the robot and its battery, along with free of charge shipping and delivery and on-need entry to specialists who help clients get the most from their robots. Further details about iRobot Protect is accessible on www.irobot.com/safety-system/shield. Alternatively, U.S. clients can acquire iRobot Shield+, which not only extends the size of warranty by both a single or a few yrs like absolutely free delivery and on-need access to gurus, but also incorporates accidental hurt protection. Accidental injury coverage commences from the date of purchase and is energetic as a result of the duration of the extended warranty. Further data about iRobot Guard+ is offered on www.irobot.com/security-program/safeguard-in addition.

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